Twitter Party Giveaway Guidelines – April 5, 2011

Posted on April 4, 2011 in by

1. ELIGIBILITY: To be eligible to win one of nine Lilly Pulitzer prizes, Twitter Party participants must tweet on-topic messages* to @lillypulitzer, @xxLilly_Janie or @shopafrolic and/or use the hashtag, #askjanie (*UPDATED to make it easier for you to win!!) during the specified Twitter Party time period (defined below as “Entry Period”). Individuals must also be a legal resident of the United States (including the District of Columbia) and be 18 years of age or older. Employees of Sugartown Worldwide, Inc., their advertising or promotion agencies, or any agents acting for, or on behalf of the above entities, are not eligible.

2. ENTRY: Every tweet that meets the above eligibility criteria will be included in the drawing for the Lilly Pulitzer prizes. Therefore, persons who engage in the party conversation with numerous eligible tweets in the specified time period may be entered in the drawing multiple times.

3. ENTRY PERIOD: Lilly Pulitzer/Shopafrolic Twitter Party Participants must tweet during the specified Twitter Party time to be eligible in the drawing. Tweets must be time stamped by Twitter, on Tuesday, April 5, 2011, between the hours of 9:00pm ET and 9:59pm ET to be eligible. All entries become the sole and exclusive property of Lilly Pulitzer and Lilly Pulitzer shall not be responsible for any lost, misdirected, manipulation, computer failure (virus or otherwise) or undelivered tweet.

4. DRAWING: From the pool of eligible tweets, winners will be chosen at random every 10-12 minutes, via The winner will be notified via Twitter and asked to contact Lilly Pulitzer at sociallyyours at to collect size and/or mailing address information to send out their prize. If the potential winner does not respond within one working day (24 hours) of the time they were first contacted, an alternate winner will be selected in his/her place at random from all remaining entries received. The winner may be announced on Lilly Pulitzer and Shopafrolic social media properties.

5. **PRIZES: Winners will receive one of nine prizes as detailed here

*On-topic tweets defined as fashion related conversations. No offensive, defamatory or non-related comments (as determined by Lilly Pulitzer and/or Shopafrolic in its sole discretion) will be eligible in the drawing.

**Prizes may be switched at the discretion of Lilly Pulitzer due to availability. Replacement prize value will be near if not equal too original prize listed.