TOMORROW (May 24, 2012) marks the opening of our latest and possibly MOST glamorous Lilly Pulitzer store – the retail store at Phipps Plaza in Atlanta, GA. Lilly is not new to the Atlanta area (Mint Julep is an Atlanta-based Signature Store and Belk and Bloomingdale’s also carry Lilly) but we are very excited to give our Lilly Lovers a shopping experience in this fabulous location that will leave them talking and of course, coming back! Heather Skop is Phipp’s fearless leader and she brings with her a passion for fashion, a love of Lilly and great retail experience we know our Hotlanta customers will appreciate. Here’s more from Heather…
1. Tell us a little about yourself.
I’m a native Atlantian, but headed off to the sunshine state for college at Florida State University (go Noles!). In 2005 I moved to Franklin, TN where I opened my own clothing boutique (I’ve always had a love of fashion!). I have a Yorkie named Twiggy whom I adore and I’m so excited to be back in my home state of Atlanta and working at Lilly Pulitzer!
2. What’s your Lilly story?
My very first Lilly dress was purchased for a beachside wedding reception in the Palm Beach area. I naturally thought Lilly would be the perfect style for the occasion but when I starting trying on the dresses I fell in LOVE. I ended up buying 3 dresses that day instead of just the one that I went in for! (I bet this sounds familiar to some of you!)
Calling all GOLF FANS! Lilly is very excited to announce that we are the official apparel sponsor of Morgan Pressel, LPGA golfer, for her 2012 season! Morgan, who turned pro at age 17 and became the youngest player to win an LPGA championship, continues to play well on the tour this year. AND, she looks amazing in our Summer ’12 collection! Morgan is a long-time Lilly Lover who hails from Florida, and we couldn’t be happier to partner with her as she lights up (and brightens up!) the tour!
The Vandy AOII girls impressed us with their 10,000 (10,000!!!!) hours of volunteer service just this year. (we love that at Lilly) Yet… they still managed to maintain a strong GPA and better yet, have a GREAT time doing it! Find out more about some of Nashville’s finest….and our first Alpha Omicron Pi chapter to be featured here on Sisterhood Spotlight!
1. School, Sorority & Chapter Name
Vanderbilt University, Alpha Omicron Pi, Nu Omicron Chapter
2. Size of your Chapter and date/year your Chapter was founded
170 sisters, founded in 1917
3. The 3 Lilly items from the Summer Collection you’ll surely find in our closets are:
a. The Callahan Short in Multi You Gotta Regatta - The Callahan short is a staple in any Vandy AOII’s wardrobe. Simple and fun, this short is so cute and this great nautical print brightens up any summer outfit!
b. The Lynnie Skirt in Resort White Mariposa – what better to brighten a summer day than an adorable, scalloped skirt? We can’t get enough of scalloping this summer, and this skirt is perfect for a weekend brunch or lunch date. You’ll see our sisters sporting these all over our gorgeous campus.
c. Shauna Tunic Dress Crochet in True Navy Starboard Crochet - Our sisters love to wear the color navy- it’s a classic twist on the traditional black. Combined with an adorable crochet knit, what’s not to love? We love to pair this dress with a great pair of Lilly wedges, making it perfect for a nice dinner with friends or a graduation ceremony.
d. We are also SO excited for our Lilly print to be available to pre-order this summer. It will surely become a staple on our campus! I think every AOII’s iPhone case will soon be covered in Lilly’s AOII print!
Shop Chiquita Bonita
This print is a summer statement maker. It has a fun story behind it too…it actually STARTED as an embroidery. Print Designer Stacey Novelli painted it, the print design team fell in love and sent it out as an embroidery. The sample came in and everyone just died. We loved it so much that it was turned into a print… normally things go the other way around! It’s printed on a light summer cotton with lurex running through it – which means it has a bit of sparkle — and who can resist a little print with a little sparkle?!?!?! Here’s more of the story behind the print from Stacey…
1. What inspired this print?
Nothing reminds me more of summer than shells. I collect shells each summer with my daughter at the beach and decided to do a print/embroidery based on the collection I’ve created over the years. I also used starfish as the place card holders at my wedding (which was on the beach!) so I had to incorporate those as well. I am a beach girl at heart and love SUMMER most of all!
Our 2012 theme of “Lilly in Bloom” couldn’t be more fitting as we open retail stores across the country this year. In February, we were thrilled to open the doors to a retail store fit-for-a-queen, in Charlotte, NC. In a few short weeks, we will be opening another retail store in Atlanta, Georgia (we’re sure you’ll go nuts over this location!) and later this Summer, we’ll be opening the doors to our 19th retail store in Towson, MD!! (no more reason to feel crabby about not having a Lilly retail store near you in MD!)
As our retail stores bloom, our need for enthusiastic, experienced Lilly Lovers to staff our stores also grows. (Check our job openings here!) We decided to have a quick chat with recently promoted (because she’s AH-MAZING) District Manager, Courtney Bird, so she could give an insider’s view on what it’s like working in retail management at Lilly Pulitzer…
1. What is your favorite part about managing a Lilly Pulitzer retail store?
My favorite part of managing a Lilly Pulitzer retail store is that every day is different. Each day is like a fresh start and I always look forward to introducing a new customer to Lilly Pulitzer! And no matter what region you work in, the store staff is always in the resort mindset which is obviously a great way to start any day! When I was working in Chicago, I remember thinking how funny it was that outside was a snow storm and inside I’m selling beautiful Lilly printed shift dresses! You couldn’t ask for anything better – it’s like a mini–vacation every day!
2. In your experience, what makes the Lilly customer so unique?
Our girl is connected to the brand in so many ways- she remembers her first time wearing Lilly or giving Lilly as a gift and can’t wait to get a friend or family member hooked on the brand. Helping a customer enjoy her first experience with Lilly is always amazing. We love telling the Lilly story and seeing girls faces light up – it would make anyone’s day!!
The Tri-Delts from SMU have QUITE the Sisterhood Spotlight Pinterest board – they say they’re involved in everything, we think this proves it! These “southernistas” (love that!) are getting to redo their sorority house – dontcha think they need a Lilly-inspired room?? Find out more about these
hell fundraisers from the lone star state!
1. School, Sorority & Chapter Name
Southern Methodist University: Delta Delta Delta, Theta Kappa Chapter
2. Size of your Chapter and date/year your Chapter was founded
SMU is home to 174 fabulous Tri-Deltas! We have been on campus since 1919!
“From the outside looking in, you can’t understand it; From the inside looking out, you can’t explain it.”
4. The 3 Lilly items from the Summer Collection you’ll surely find in our closets are:
1. Worth Straight Crop Jeans: Love these white pants!! Dress them up with Resort Chic Wedges, or dress them down with McKim sandals! Perfect for class, errands, or even a night out in Dallas!
2. Shauna Tunic Dress Crochet: Look at this chic crochet number! This is great for the boulevard tailgate, and it’s blue! (tri delta colors!…need we say more?!)
3. The Kolby Dress: Cannot get enough of this sassy white dress! Wear it to initiation, to the first “White-Out” football game of the season, or jazz it up with a clutch for formal. This is a DDD Must HAVE!
It’s never too soon to plan for planning! No seriously, Lilly girls loooove to plan- after all, how do you pull off fabulous brunches by day and legendary parties by night — all without breaking a sweat?! (yes, we realize there’s about a jillion other things you do tucked in the middle but be honest- those are the highlights!) So we all have a not-so-little secret – it’s our constant companion, trusted adviser and dare-we-compare-it-to-oxygen Lilly agenda! We/You/Everyone loves it so much that we needed more, more, more! We’re excited to introduce you to THREE *new* styles of the Lilly agenda!!
o The Soft Cover Agenda: This is the same in size and layout as the large agenda we’ve offered in the past but it will have a flexible, plastic cover for a lighter weight version of the version you loved before – for the girl on the go!
The queen city has been treating us like royalty lately! Last weekend, Lilly Pulitzer was a sponsor (along with Wells Fargo and our friends at Belk) for the Mint Museum of Charlotte’s Annual Fundraiser Gala. Over 200 of Charlotte’s finest turned out for a colorful evening of cocktails, dinner, and dancing. (Hot Sauce was playing, we couldn’t NOT dance!) The entire venue was completely Lillified including a pink carpet, an army of mannequins dressed in vintage Lilly as well current product, original floral paintings by Lilly print designers, as well as vignette’s scattered throughout the different rooms.
Lilly LOVES Bloomies and our partnership is absolutely in bloom! May is a very exciting month for Lilly at Bloomingdale’s and we kicked it off with an oh-so-cool interview with Lilly herself for the Bloomingdale’s Mother’s Day book. Lilly talks about being a fearless colorist and what being a designer and a mother have in common. Alongside Lilly’s interview, are some great shots of Patti Hansen and her daughters looking fabulous & relaxed in some of our favorites from the Summer collection. The question is, could you picture Keith in Lilly?? Now that we’d like to see!