This week’s spotlight Spring print is absolutely delicious! We asked Paige, who designed the print, exactly what (besides the obvious!) inspired her.  She had a great story to tell so we thought we’d let her tell you herself!…

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Just in time! What is just popping its pretty yellow head up this time of year? Daffodils!  There is no flower that screams Spring like daffies. So happy!  Is it any wonder we were inspired to honor the daffodil in our spring collection?  Absolutely not- it was a no-brainer!

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Hot to Trot is a print that will go the distance this season. It’s post time for our horse race season celebration and what better way to tip your hat to Lilly than by gracing the grandstands in this thorough-ly fabulous print?!?

This print was created by designer Stacey Novelli. Surely she had visions of thoroughbreds running the steeplechase or a colt bolting out of the chute at the starting bell but she admitted that she maaaaay have been subliminally influenced by her two year old’s obsession with the princess-rescuing white stallions in her collection of Disney movies.  Maaaaybe….

Either way, you can bet on this print to be a winner!

Find it here in the Franco Dress or the Classic Shift.

We love sharing the stories behind our prints- there’s always something interesting to tell. (though they often speak for themselves!)  Today, we wanted to share something new- the story behind one of our favorite patterns – the Lilly Lace Jacquard.

Lilly always trimmed her shifts in lace and it is sooooo iconic. Of course we wanted to take that iconic lace and put it on… everything!  So we used it as a pattern to weave right into the fabric- even our bright, happy solids are literally, embedded in Lilly history!  Now, even when you decide to go solid, you are still making an oh-so-very Lilly statement.

Check out our Spring dresses that feature this feminine pattern in a structured jacquard (and you know we LOVE it in every color!)  Don’t forget to ZOOM IN!

Blossom Dress
Fitch Shift
Adelson Shift
Jacqueline Dress

Our print feature this week focuses on Lilet. This favorite soft and feminine print is part of our Impressionism delivery and was inspired by Monet and his work’s characteristic small & visible brush strokes. If Lilly lived back then, surely they’d call her “Lilet.” [Li-lay for those of you who aren’t following along] And we’d be remiss if we didn’t mention that a little Lillet may have influenced this print as well. After all, what are you sipping while painting and being influenced by french impressionistic art?! After one glass, everything has a dewey glow!

Oooh… this one’s pretty…. And the details on this are to die for! Casual + pretty = this!

As fun as Lilly Pulitzer prints are all by themselves, the names of the prints are often just as cute and talked about.  Boy oh boy are our designers clever!  We thought we’d put you to the test this Friday and see if you knew the names of some of our favorite spring prints that celebrate fine art.  And as if that wasn’t fun enough, we’re turning it into a contest!  Here is how it will work:

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In the time it takes to button, zip or snap, wearing a Lilly can turn a ho-hum day into an I-know-I’m-going-to-remember-this-forever kinda day.  Calendar Girl is a print that embodies that idea- a year full of special dates and meaningful moments- all in one adorable and collection-worthy print!  We are absolutely in love with Calendar Girl- and we’ve heard you are too!  That couldn’t make us, and the fabulous print designer Paige, who was the brainchild behind this print, any happier!

What are some of the fun things that make this print your fav?  Is it October’s witch on a broom with her tag-a-long cat Fifi? Or maybe it’s January’s resort-ready luggage stack surrounded by palm trees. I’m partial to April’s wellie wearing gal because we share our birthday month. Perhaps it’s the more hidden gems that make this print special.  Finding the Lilly sent me on a treasure hunt- not so easy to find in this one!  And I also went on a treasure hunt — all the way down to the print design studio — to find an answer to the pink calendar dates mystery.  Paige explained that each date highlighted in pink is a print designer’s birthday! How fun! They threw in some extra special days that she didn’t reveal- after all, don’t we girls have to keep some things a mystery?

We encourage you to make this print your own- and some of you have already done that!  From embroidered birthdays on your dresses to Sharpied circles on your totes, we love that you’re making 2011 a special year with Lilly!  This fav is selling fast so head in stores now to find yours!   xx

Feeling like the Queen of Hearts lately?

Wondering what a smooch [dare we say, first base] would be like from your best friend’s brother? (your secret’s safe with us!)

Are you signing off your BF texts with SWAK?

We get it. You’re in LOVE.  That’s what Valentine’s Day is all about!  We get that too. Just be sure to leave room in your heart to fall in love with Lilly’s Valentine’s prints!  xx

Tomorrow, we officially kick off spring with a delivery focused on POP ART.  How fun! Are you thinking Warhol or Lichtenstein?  Well you are right on. We love the fact that when these artists were hitting the scene, so was Lilly. The bright colors, the over-the-top florals, and the op to pop explosions are the perfect way for Lilly to express herself in the early months of Spring! Today we’re featuring 3 prints with just the right pop to transition you into the warmer months (please come, warmer months- we miss you!)

Pop Goes the Floral – At Lilly Pulitzer and nowhere else, huge floating flowers are the only way to start off Spring! Grounded in navy, this print gives you the ability to wear it right now (we have instant gratification issues and no plans to work through them) and keep wearing through ’til… September!

Optical Confusion – Are you feeling a little psychedelic? Good- that’s the point! With a pop art theme, we had to have a master print that was the ultimate paisley… bringing Lilly’s 60′s vibe into 2011!

Bright Navy Floral Frenzy – Forget the winter blues with this gorgeous Spring BLUE! Navy is the ultimate transition color taking you from bundled up to bold and bright!

Be sure to pop-in to your nearest Lilly Pulitzer retailer as Spring 2011 hits the scene this week!  (and check back Friday as Spring 2011 hits the web at lillypulitzer.com)

Today we are loving the delicate freshly picked flowers hidden inside today’s feature. Smaller in scale than most of prints, this one is especially easy to wear and was designed using every color from our “Painter’s Palette”. Cover yourself in flowers and think spring!

Shop painter’s palette here.