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A Day in the Life of a Lilly Merchandiser

Posted on October 13, 2013 in More Fun by | 8 comments

Imagine if SHOPPING was considered your job?! Uhm… sign us up! We’d even work weekends. Being a Lilly Merchandiser is like being an educated glorified shopper…. okay, and A LOT more. Fashion merchandising is where fashion meets business. It’s up to our Merchandising Team to make sure all of our Lilly Lovers’ needs are covered each season. From packable travel pieces and cool-girl beach looks to dresses for every event on your social calendar, it’s up to the Lilly Merchandisers to direct our production teams with what YOU’LL love in the future.

So how do the Lilly Merchandisers know what YOU will like before YOU even know? They look at the past and present.  And we can’t forget their favorite activity…Trend Research aka shopping. They visit our stores, read magazines and fashion blogs, and attend runway shows with Lilly girls in mind the entire time. It’s up to them to work with the Print and Fashion Designers to keep Lilly fresh!

 

Trend Board

 

The Merchandising Department is one of the few teams to see our products from conception all the way to when you’re purchasing it at our stores. They have a keen business sense and are a wiz at Excel yet also brainstorm fabrications & styles. For example, this season’s Sydney Sweater was put into production because the Merchandising Team saw that the Santana Sweater Dress was a hit, but Lilly Lovers were asking for more tops for two-piece dressing. BOOM – our Merchandisers found a solution and turned the popular dress into a top.

Lilly Pulitzer Santana Dress to Sydney Sweater

 

Shop the Santana Sweater Dress in Dazzle Stripe | Sydney Sweater in Dazzle Stripe 

 

We LOVE the Lilly Merchandising Team and don’t know what we would do without our trusted and oh-so-fashionable advisors.

Laurie Wilson Spencer

Posted on October 13th, 2013 at 4:29pm

Love you all :) great article.

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Stephanie Shull

Posted on October 13th, 2013 at 5:00pm

This is my dream job! I’m a business major and fashion merchandising minor at Baylor University and being a Lilly Merchandiser would be the job of a lifetime!

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Links I Love: Week 3 | Florida on my Mind

Posted on October 13th, 2013 at 6:00pm

[...] – Loving this latest post from Lilly Pulitzer. “A Day in the Life of a Lilly Merchandiser” [...]

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Preppy Pink Crocodile

Posted on October 13th, 2013 at 6:29pm

Total dream job! How fun!!

KK @ Preppy Pink Crocodle

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Veronica Rabago

Posted on October 14th, 2013 at 1:43am

Talk about dream job, I am a Fashion Merchandising major at the University of North Texas. Hopefully one day I will be writing a blog post like this!

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Aash Ann

Posted on October 22nd, 2013 at 12:07pm

Very New trends of fashion are available now a days.
Now a days fashion approaches are very new. Trendy fashion are very common in lifestyle manners. Thank U for the post.

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Mens Smoking Jacket

Posted on January 17th, 2014 at 8:43am

Great work done by you, its a very difficult job, but you guys make it so simple and did it like it is very simple. Thank you.

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Ciara Seminara

Posted on September 4th, 2014 at 4:05pm

This is my dream job. I’m only 11 but it’s what I’ve wanted to do for ever!!!!!!!!!!! I wish that this will be my job growing up!!!!!

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